Overview
Lord Venkateswara is revered as a form of Vishnu and worshipped at the sacred Tirumala hills near Tirupati in Andhra Pradesh. Devotees commonly address him as Srinivasa, Balaji and Govinda. Tirumala Sri Venkateswara Temple is one of the most important centres of Vaishnava pilgrimage.
Significance
Venkateswara worship is central to the Tirumala pilgrimage tradition. Devotees visit the hill shrine for darshan and prayer, while Tirumala Tirupati Devasthanams administers the temple and publishes current visitor arrangements.